By Giles Pegram Any charity right now could start the process of launching a major appeal. But what truly makes a major appeal successful? What is the difference between a capital appeal and a major appeal? A ‘capital appeal’ though good, and able to give a compelling case for support, is not necessary for a ‘major appeal’. Both…
By Michelle Benson, Founder of Culture of Philanthropy Fundraisers, you are at your most productive when you are: Engaging prospective donors Honing your case of support Securing new donors Stewarding existing relationships But as many fundraising teams are already woefully under-resourced, finding time to prioritise the above while meeting the internal demands of your charity…
By Andrew Purkis, DSC Trustee It was in the 1990s that, passing a Church of England vicarage on my daily route to the London Underground, I noticed that the vicar – who subsequently became a well-known public figure – had Conservative Party election posters in every window facing the street. Possibly as a premonition of…
By Layla Masoovi Rivers, Associate Trainer, DSC Are you grant-proposal ready? If not, what do you need to do to get there? As fundraisers, we are all faced with two main constraints: our budget and time. This can lead to feeling overwhelmed and the need to rush and churn out proposals. However, the art of…
